September 2026 / Protocol 0.4.0-descriptive-revision

How this study was conducted.

A descriptive comparison of local Google results and AI answers. The protocol, question set and collection conditions define what the findings mean.

Research question and sampling

How do sampled local search results and AI answers differ across surfaces, industries and repeated questions? The collection covers 20 Lubbock verticals, five deliberately selected question pairs per vertical, ten repetitions and six configurations: 6,000 selected observations.

The questions are not a random sample of consumer searches and are not weighted by search volume. Businesses were discovered from returned results rather than drawn from an independent city business register. Ten repetitions improve the description of repeat behavior; they do not turn one prompt into ten different consumer intents.

No claim is made that the full city inventory has been identified. The name/domain examples were selected to illustrate contrasts, not to establish typical results or category winners.

Collection conditions

2026-09-09T16:11:24.911Z through 2026-09-11T01:57:55.453Z, UTC. That is September 9 to 10 in Lubbock. Requests and retries were collected in a compact window, not a five-day longitudinal study.

Actual selected configurations and returned labels
Surface	Usable	Access	Returned model
Google Organic	1000/1000	DataForSEO search results	Not an LLM
Google Maps	1000/1000	DataForSEO search results	Not an LLM
ChatGPT Search	1000/1000	DataForSEO scraped search experience	unknown: 981; gpt-5-6: 19
Gemini	1000/1000	DataForSEO scraped search experience	3.5 Flash-Lite: 1000
Claude	1000/1000	model API	claude-haiku-4-5-20251001: 1000
Perplexity	1000/1000	model API	sonar: 1000

Returned model labels are provider-reported, not independently verified. Scraped experiences and direct API configurations are not assumed equivalent to each other or to every consumer session. Unknown labels remain unknown.

ChatGPT Search: recorded request controls

location: United States
language: en
device: Not explicitly configured
os: Not explicitly configured
resultDepth: Not explicitly configured
maxOutputTokens: Not explicitly configured
temperature: Not explicitly configured
forceWebSearch: true
searchToolVersion: Not explicitly configured
maxSearchUses: Not explicitly configured
searchContextSize: Not explicitly configured
loadAsyncAiOverview: Not explicitly configured

Claude: recorded request controls

location: Lubbock, Texas, US
language: Not explicitly configured
device: Not explicitly configured
os: Not explicitly configured
resultDepth: Not explicitly configured
maxOutputTokens: 2048
temperature: Not explicitly configured
forceWebSearch: Not explicitly configured
searchToolVersion: web_search_20250305
maxSearchUses: 1
searchContextSize: Not explicitly configured
loadAsyncAiOverview: Not explicitly configured

Gemini: recorded request controls

location: Lubbock,Texas,United States
language: en
device: Not explicitly configured
os: Not explicitly configured
resultDepth: Not explicitly configured
maxOutputTokens: Not explicitly configured
temperature: Not explicitly configured
forceWebSearch: Not explicitly configured
searchToolVersion: Not explicitly configured
maxSearchUses: Not explicitly configured
searchContextSize: Not explicitly configured
loadAsyncAiOverview: Not explicitly configured

Google Maps: recorded request controls

location: Lubbock,Texas,United States
language: en
device: Not explicitly configured
os: Not explicitly configured
resultDepth: 20
maxOutputTokens: Not explicitly configured
temperature: Not explicitly configured
forceWebSearch: Not explicitly configured
searchToolVersion: Not explicitly configured
maxSearchUses: Not explicitly configured
searchContextSize: Not explicitly configured
loadAsyncAiOverview: Not explicitly configured

Google Organic: recorded request controls

location: Lubbock,Texas,United States
language: en
device: mobile
os: android
resultDepth: 20
maxOutputTokens: Not explicitly configured
temperature: Not explicitly configured
forceWebSearch: Not explicitly configured
searchToolVersion: Not explicitly configured
maxSearchUses: Not explicitly configured
searchContextSize: Not explicitly configured
loadAsyncAiOverview: true

Perplexity: recorded request controls

location: Not explicitly configured; Lubbock in prompt
language: en
device: Not explicitly configured
os: Not explicitly configured
resultDepth: Not explicitly configured
maxOutputTokens: 2048
temperature: Not explicitly configured
forceWebSearch: Not explicitly configured
searchToolVersion: Not explicitly configured
maxSearchUses: Not explicitly configured
searchContextSize: low
loadAsyncAiOverview: Not explicitly configured

Metric definitions

Organic

One hit per usable response when the exact domain or explicitly grouped source-domain family appears at organic rank_group 1 to 10. Raw responses returned 17 to 20 organic results. Absolute mixed-SERP positions are not organic ranks.

Name examples

A specified, disclosed alias must appear as complete normalized tokens in answer prose, excluding URLs and displayed hostnames. Two separately implemented lexical matchers must agree. This checks calculation consistency, not semantic ground truth or all possible aliases.

Answer links

A source must be linked inline, referenced by a used Perplexity citation marker, or supplied as a Claude answer citation. Retrieval-only sources are excluded. Domains are deduplicated within each response.

Repetition

Jaccard overlap is intersection divided by union of returned place-ID sets for Maps (domain or title fallback where no ID exists) and domain sets for organic. Average within each prompt, then average eligible prompts equally. Empty/empty pairs and flagged responses are excluded. Order within the set is not measured. Maps set keys are SHA-256 hashes in the download, preserving set equality without publishing branch identities.

Audit trail

Every finding has numerator and denominator observation IDs. Public observation facts preserve selected artifact hashes, exact wording and returned model labels. The observed visibility tables include their matching aliases and supporting observation IDs. Raw answers, private paths, contacts and internal review intelligence remain outside the release.

Observed visibility tables

Rows preserve recorded names and domain groups rather than independently verified branches. Organic counts exact-domain or normalized-title matches in the top ten; Maps uses the returned top twenty. AI columns count the disclosed aliases as normalized tokens in answer prose, excluding bare hostnames. Every count matches the retained original table calculation. This validates computation, not semantic accuracy or all possible aliases. Counts by question use ten eligible responses per configuration.

Commercial interpretation

Search inclusion is not traffic, demand, customer preference or business quality. Prompt selection is purposive and unweighted by search volume. Cross-platform contrasts can reflect different access modes, models and retrieval settings. No causal ranking explanation, independent consumer sample or longitudinal improvement is claimed.

What verification establishes

All 6,000 normalized records pass structural, logical-cell and citation-anchor checks. Two separately implemented name matchers agree across 600 usable responses for the three published examples. A separate calculation reproduces all 50 numeric evidence entries. A 360-record computational check set is separate from the earlier 120-record builder sample.

This is automated and builder source review, not independent human annotation or peer review. Semantic precision, recall and inter-reviewer agreement are unmeasured. No recommendation rates, certified business rankings, branch-level identities or causal diagnoses are released.

Named-example identity checks

The published names and domains were checked against retained normalized source-linked passages and the organizations' own websites. A name-only Gorilla Law Firm record was linked to the existing domain group using its matching name and full Lubbock address. This does not certify every entity in the internal inventory.

Gorilla Law Firm: Official homepage identifies the firm and lists its Lubbock office at 1220 Avenue K, Lubbock, TX 79401. Checked 2026-09-11 by the builder, not an independent reviewer.
CoNetrix: Official homepage identifies CoNetrix and its Lubbock address. This confirms the name/domain association, not search performance or an endorsement. Checked 2026-09-11 by the builder, not an independent reviewer.
Southwest Cleaning: Official homepage identifies Southwest Cleaning and Lubbock in its service area. This confirms the name/domain association, not service quality or a recommendation. Checked 2026-09-11 by the builder, not an independent reviewer.

The exact question pairs

Roofing: five question pairs

residential
ChatGPT Search: Which roof replacement contractors should I consider in Lubbock, Texas?
Claude: Which roof replacement contractors should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which roof replacement contractors should I consider in Lubbock, Texas?
Google Maps: roof replacement contractors in Lubbock Texas
Google Organic: roof replacement contractors in Lubbock Texas
Perplexity: Which roof replacement contractors should I consider in Lubbock, Texas?
Prompt ID: cal-roofing-1
residential
ChatGPT Search: Which roof leak repair companies should I consider in Lubbock, Texas?
Claude: Which roof leak repair companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which roof leak repair companies should I consider in Lubbock, Texas?
Google Maps: roof leak repair companies in Lubbock Texas
Google Organic: roof leak repair companies in Lubbock Texas
Perplexity: Which roof leak repair companies should I consider in Lubbock, Texas?
Prompt ID: cal-roofing-2
residential
ChatGPT Search: Which hail damage roof repair companies should I consider in Lubbock, Texas?
Claude: Which hail damage roof repair companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which hail damage roof repair companies should I consider in Lubbock, Texas?
Google Maps: hail damage roof repair companies in Lubbock Texas
Google Organic: hail damage roof repair companies in Lubbock Texas
Perplexity: Which hail damage roof repair companies should I consider in Lubbock, Texas?
Prompt ID: cal-roofing-3
residential
ChatGPT Search: Which metal roofing contractors should I consider in Lubbock, Texas?
Claude: Which metal roofing contractors should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which metal roofing contractors should I consider in Lubbock, Texas?
Google Maps: metal roofing contractors in Lubbock Texas
Google Organic: metal roofing contractors in Lubbock Texas
Perplexity: Which metal roofing contractors should I consider in Lubbock, Texas?
Prompt ID: cal-roofing-4
commercial
ChatGPT Search: Which commercial roofing contractors should I consider in Lubbock, Texas?
Claude: Which commercial roofing contractors should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which commercial roofing contractors should I consider in Lubbock, Texas?
Google Maps: commercial roofing contractors in Lubbock Texas
Google Organic: commercial roofing contractors in Lubbock Texas
Perplexity: Which commercial roofing contractors should I consider in Lubbock, Texas?
Prompt ID: cal-roofing-5

HVAC: five question pairs

residential
ChatGPT Search: Which air conditioning repair companies should I consider in Lubbock, Texas?
Claude: Which air conditioning repair companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which air conditioning repair companies should I consider in Lubbock, Texas?
Google Maps: air conditioning repair companies in Lubbock Texas
Google Organic: air conditioning repair companies in Lubbock Texas
Perplexity: Which air conditioning repair companies should I consider in Lubbock, Texas?
Prompt ID: cal-hvac-1
residential
ChatGPT Search: Which HVAC replacement companies should I consider in Lubbock, Texas?
Claude: Which HVAC replacement companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which HVAC replacement companies should I consider in Lubbock, Texas?
Google Maps: HVAC replacement companies in Lubbock Texas
Google Organic: HVAC replacement companies in Lubbock Texas
Perplexity: Which HVAC replacement companies should I consider in Lubbock, Texas?
Prompt ID: cal-hvac-2
residential
ChatGPT Search: Which heating repair companies should I consider in Lubbock, Texas?
Claude: Which heating repair companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which heating repair companies should I consider in Lubbock, Texas?
Google Maps: heating repair companies in Lubbock Texas
Google Organic: heating repair companies in Lubbock Texas
Perplexity: Which heating repair companies should I consider in Lubbock, Texas?
Prompt ID: cal-hvac-3
residential
ChatGPT Search: Which HVAC maintenance companies should I consider in Lubbock, Texas?
Claude: Which HVAC maintenance companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which HVAC maintenance companies should I consider in Lubbock, Texas?
Google Maps: HVAC maintenance companies in Lubbock Texas
Google Organic: HVAC maintenance companies in Lubbock Texas
Perplexity: Which HVAC maintenance companies should I consider in Lubbock, Texas?
Prompt ID: cal-hvac-4
commercial
ChatGPT Search: Which commercial HVAC contractors should I consider in Lubbock, Texas?
Claude: Which commercial HVAC contractors should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which commercial HVAC contractors should I consider in Lubbock, Texas?
Google Maps: commercial HVAC contractors in Lubbock Texas
Google Organic: commercial HVAC contractors in Lubbock Texas
Perplexity: Which commercial HVAC contractors should I consider in Lubbock, Texas?
Prompt ID: cal-hvac-5

Plumbing: five question pairs

residential
ChatGPT Search: Which emergency plumbers should I consider in Lubbock, Texas?
Claude: Which emergency plumbers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which emergency plumbers should I consider in Lubbock, Texas?
Google Maps: emergency plumbers in Lubbock Texas
Google Organic: emergency plumbers in Lubbock Texas
Perplexity: Which emergency plumbers should I consider in Lubbock, Texas?
Prompt ID: cal-plumbing-1
residential
ChatGPT Search: Which water heater replacement companies should I consider in Lubbock, Texas?
Claude: Which water heater replacement companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which water heater replacement companies should I consider in Lubbock, Texas?
Google Maps: water heater replacement companies in Lubbock Texas
Google Organic: water heater replacement companies in Lubbock Texas
Perplexity: Which water heater replacement companies should I consider in Lubbock, Texas?
Prompt ID: cal-plumbing-2
residential
ChatGPT Search: Which drain cleaning companies should I consider in Lubbock, Texas?
Claude: Which drain cleaning companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which drain cleaning companies should I consider in Lubbock, Texas?
Google Maps: drain cleaning companies in Lubbock Texas
Google Organic: drain cleaning companies in Lubbock Texas
Perplexity: Which drain cleaning companies should I consider in Lubbock, Texas?
Prompt ID: cal-plumbing-3
residential
ChatGPT Search: Which sewer line repair companies should I consider in Lubbock, Texas?
Claude: Which sewer line repair companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which sewer line repair companies should I consider in Lubbock, Texas?
Google Maps: sewer line repair companies in Lubbock Texas
Google Organic: sewer line repair companies in Lubbock Texas
Perplexity: Which sewer line repair companies should I consider in Lubbock, Texas?
Prompt ID: cal-plumbing-4
commercial
ChatGPT Search: Which commercial plumbers should I consider in Lubbock, Texas?
Claude: Which commercial plumbers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which commercial plumbers should I consider in Lubbock, Texas?
Google Maps: commercial plumbers in Lubbock Texas
Google Organic: commercial plumbers in Lubbock Texas
Perplexity: Which commercial plumbers should I consider in Lubbock, Texas?
Prompt ID: cal-plumbing-5

Electricians: five question pairs

residential
ChatGPT Search: Which residential electricians should I consider in Lubbock, Texas?
Claude: Which residential electricians should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which residential electricians should I consider in Lubbock, Texas?
Google Maps: residential electricians in Lubbock Texas
Google Organic: residential electricians in Lubbock Texas
Perplexity: Which residential electricians should I consider in Lubbock, Texas?
Prompt ID: cal-electricians-1
residential
ChatGPT Search: Which electrical panel replacement contractors should I consider in Lubbock, Texas?
Claude: Which electrical panel replacement contractors should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which electrical panel replacement contractors should I consider in Lubbock, Texas?
Google Maps: electrical panel replacement contractors in Lubbock Texas
Google Organic: electrical panel replacement contractors in Lubbock Texas
Perplexity: Which electrical panel replacement contractors should I consider in Lubbock, Texas?
Prompt ID: cal-electricians-2
residential
ChatGPT Search: Which EV charger installation electricians should I consider in Lubbock, Texas?
Claude: Which EV charger installation electricians should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which EV charger installation electricians should I consider in Lubbock, Texas?
Google Maps: EV charger installation electricians in Lubbock Texas
Google Organic: EV charger installation electricians in Lubbock Texas
Perplexity: Which EV charger installation electricians should I consider in Lubbock, Texas?
Prompt ID: cal-electricians-3
residential
ChatGPT Search: Which emergency electrical repair companies should I consider in Lubbock, Texas?
Claude: Which emergency electrical repair companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which emergency electrical repair companies should I consider in Lubbock, Texas?
Google Maps: emergency electrical repair companies in Lubbock Texas
Google Organic: emergency electrical repair companies in Lubbock Texas
Perplexity: Which emergency electrical repair companies should I consider in Lubbock, Texas?
Prompt ID: cal-electricians-4
commercial
ChatGPT Search: Which commercial electricians should I consider in Lubbock, Texas?
Claude: Which commercial electricians should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which commercial electricians should I consider in Lubbock, Texas?
Google Maps: commercial electricians in Lubbock Texas
Google Organic: commercial electricians in Lubbock Texas
Perplexity: Which commercial electricians should I consider in Lubbock, Texas?
Prompt ID: cal-electricians-5

Foundation Repair: five question pairs

residential
ChatGPT Search: Which house foundation repair companies should I consider in Lubbock, Texas?
Claude: Which house foundation repair companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which house foundation repair companies should I consider in Lubbock, Texas?
Google Maps: house foundation repair companies in Lubbock Texas
Google Organic: house foundation repair companies in Lubbock Texas
Perplexity: Which house foundation repair companies should I consider in Lubbock, Texas?
Prompt ID: cal-foundation-repair-1
residential
ChatGPT Search: Which slab foundation repair companies should I consider in Lubbock, Texas?
Claude: Which slab foundation repair companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which slab foundation repair companies should I consider in Lubbock, Texas?
Google Maps: slab foundation repair companies in Lubbock Texas
Google Organic: slab foundation repair companies in Lubbock Texas
Perplexity: Which slab foundation repair companies should I consider in Lubbock, Texas?
Prompt ID: cal-foundation-repair-2
residential
ChatGPT Search: Which pier and beam foundation repair companies should I consider in Lubbock, Texas?
Claude: Which pier and beam foundation repair companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which pier and beam foundation repair companies should I consider in Lubbock, Texas?
Google Maps: pier and beam foundation repair companies in Lubbock Texas
Google Organic: pier and beam foundation repair companies in Lubbock Texas
Perplexity: Which pier and beam foundation repair companies should I consider in Lubbock, Texas?
Prompt ID: cal-foundation-repair-3
residential
ChatGPT Search: Which foundation inspection companies should I consider in Lubbock, Texas?
Claude: Which foundation inspection companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which foundation inspection companies should I consider in Lubbock, Texas?
Google Maps: foundation inspection companies in Lubbock Texas
Google Organic: foundation inspection companies in Lubbock Texas
Perplexity: Which foundation inspection companies should I consider in Lubbock, Texas?
Prompt ID: cal-foundation-repair-4
commercial
ChatGPT Search: Which commercial foundation repair contractors should I consider in Lubbock, Texas?
Claude: Which commercial foundation repair contractors should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which commercial foundation repair contractors should I consider in Lubbock, Texas?
Google Maps: commercial foundation repair contractors in Lubbock Texas
Google Organic: commercial foundation repair contractors in Lubbock Texas
Perplexity: Which commercial foundation repair contractors should I consider in Lubbock, Texas?
Prompt ID: cal-foundation-repair-5

Restoration: five question pairs

water
ChatGPT Search: Which water damage restoration companies should I consider in Lubbock, Texas?
Claude: Which water damage restoration companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which water damage restoration companies should I consider in Lubbock, Texas?
Google Maps: water damage restoration companies in Lubbock Texas
Google Organic: water damage restoration companies in Lubbock Texas
Perplexity: Which water damage restoration companies should I consider in Lubbock, Texas?
Prompt ID: cal-restoration-1
fire
ChatGPT Search: Which fire and smoke damage restoration companies should I consider in Lubbock, Texas?
Claude: Which fire and smoke damage restoration companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which fire and smoke damage restoration companies should I consider in Lubbock, Texas?
Google Maps: fire and smoke damage restoration companies in Lubbock Texas
Google Organic: fire and smoke damage restoration companies in Lubbock Texas
Perplexity: Which fire and smoke damage restoration companies should I consider in Lubbock, Texas?
Prompt ID: cal-restoration-2
mold
ChatGPT Search: Which mold remediation companies should I consider in Lubbock, Texas?
Claude: Which mold remediation companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which mold remediation companies should I consider in Lubbock, Texas?
Google Maps: mold remediation companies in Lubbock Texas
Google Organic: mold remediation companies in Lubbock Texas
Perplexity: Which mold remediation companies should I consider in Lubbock, Texas?
Prompt ID: cal-restoration-3
water
ChatGPT Search: Which emergency water extraction companies should I consider in Lubbock, Texas?
Claude: Which emergency water extraction companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which emergency water extraction companies should I consider in Lubbock, Texas?
Google Maps: emergency water extraction companies in Lubbock Texas
Google Organic: emergency water extraction companies in Lubbock Texas
Perplexity: Which emergency water extraction companies should I consider in Lubbock, Texas?
Prompt ID: cal-restoration-4
commercial
ChatGPT Search: Which commercial property damage restoration companies should I consider in Lubbock, Texas?
Claude: Which commercial property damage restoration companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which commercial property damage restoration companies should I consider in Lubbock, Texas?
Google Maps: commercial property damage restoration companies in Lubbock Texas
Google Organic: commercial property damage restoration companies in Lubbock Texas
Perplexity: Which commercial property damage restoration companies should I consider in Lubbock, Texas?
Prompt ID: cal-restoration-5

Personal Injury Law: five question pairs

auto-injury
ChatGPT Search: Which car accident injury law firms should I consider in Lubbock, Texas?
Claude: Which car accident injury law firms should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which car accident injury law firms should I consider in Lubbock, Texas?
Google Maps: car accident injury law firms in Lubbock Texas
Google Organic: car accident injury law firms in Lubbock Texas
Perplexity: Which car accident injury law firms should I consider in Lubbock, Texas?
Prompt ID: cal-personal-injury-law-1
truck-injury
ChatGPT Search: Which truck accident injury law firms should I consider in Lubbock, Texas?
Claude: Which truck accident injury law firms should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which truck accident injury law firms should I consider in Lubbock, Texas?
Google Maps: truck accident injury law firms in Lubbock Texas
Google Organic: truck accident injury law firms in Lubbock Texas
Perplexity: Which truck accident injury law firms should I consider in Lubbock, Texas?
Prompt ID: cal-personal-injury-law-2
motorcycle-injury
ChatGPT Search: Which motorcycle accident injury law firms should I consider in Lubbock, Texas?
Claude: Which motorcycle accident injury law firms should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which motorcycle accident injury law firms should I consider in Lubbock, Texas?
Google Maps: motorcycle accident injury law firms in Lubbock Texas
Google Organic: motorcycle accident injury law firms in Lubbock Texas
Perplexity: Which motorcycle accident injury law firms should I consider in Lubbock, Texas?
Prompt ID: cal-personal-injury-law-3
premises-injury
ChatGPT Search: Which premises liability injury law firms should I consider in Lubbock, Texas?
Claude: Which premises liability injury law firms should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which premises liability injury law firms should I consider in Lubbock, Texas?
Google Maps: premises liability injury law firms in Lubbock Texas
Google Organic: premises liability injury law firms in Lubbock Texas
Perplexity: Which premises liability injury law firms should I consider in Lubbock, Texas?
Prompt ID: cal-personal-injury-law-4
general-personal-injury
ChatGPT Search: Which personal injury lawyers should I consider in Lubbock, Texas?
Claude: Which personal injury lawyers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which personal injury lawyers should I consider in Lubbock, Texas?
Google Maps: personal injury lawyers in Lubbock
Google Organic: personal injury lawyers in Lubbock
Perplexity: Which personal injury lawyers should I consider in Lubbock, Texas?
Prompt ID: personal-injury-general

Dentists: five question pairs

general
ChatGPT Search: Which general dental practices should I consider in Lubbock, Texas?
Claude: Which general dental practices should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which general dental practices should I consider in Lubbock, Texas?
Google Maps: general dental practices in Lubbock Texas
Google Organic: general dental practices in Lubbock Texas
Perplexity: Which general dental practices should I consider in Lubbock, Texas?
Prompt ID: cal-dentists-1
general
ChatGPT Search: Which family dental practices accepting new patients should I consider in Lubbock, Texas?
Claude: Which family dental practices accepting new patients should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which family dental practices accepting new patients should I consider in Lubbock, Texas?
Google Maps: family dental practices accepting new patients in Lubbock Texas
Google Organic: family dental practices accepting new patients in Lubbock Texas
Perplexity: Which family dental practices accepting new patients should I consider in Lubbock, Texas?
Prompt ID: cal-dentists-2
general
ChatGPT Search: Which dental practices offering emergency appointments should I consider in Lubbock, Texas?
Claude: Which dental practices offering emergency appointments should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which dental practices offering emergency appointments should I consider in Lubbock, Texas?
Google Maps: dental practices offering emergency appointments in Lubbock Texas
Google Organic: dental practices offering emergency appointments in Lubbock Texas
Perplexity: Which dental practices offering emergency appointments should I consider in Lubbock, Texas?
Prompt ID: cal-dentists-3
orthodontics
ChatGPT Search: Which orthodontic practices should I consider in Lubbock, Texas?
Claude: Which orthodontic practices should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which orthodontic practices should I consider in Lubbock, Texas?
Google Maps: orthodontic practices in Lubbock Texas
Google Organic: orthodontic practices in Lubbock Texas
Perplexity: Which orthodontic practices should I consider in Lubbock, Texas?
Prompt ID: cal-dentists-4
pediatric
ChatGPT Search: Which pediatric dental practices should I consider in Lubbock, Texas?
Claude: Which pediatric dental practices should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which pediatric dental practices should I consider in Lubbock, Texas?
Google Maps: pediatric dental practices in Lubbock Texas
Google Organic: pediatric dental practices in Lubbock Texas
Perplexity: Which pediatric dental practices should I consider in Lubbock, Texas?
Prompt ID: cal-dentists-5

Med Spas: five question pairs

injectables
ChatGPT Search: Which medical spas offering cosmetic injectables should I consider in Lubbock, Texas?
Claude: Which medical spas offering cosmetic injectables should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which medical spas offering cosmetic injectables should I consider in Lubbock, Texas?
Google Maps: medical spas offering cosmetic injectables in Lubbock Texas
Google Organic: medical spas offering cosmetic injectables in Lubbock Texas
Perplexity: Which medical spas offering cosmetic injectables should I consider in Lubbock, Texas?
Prompt ID: cal-med-spas-1
laser
ChatGPT Search: Which medical spas offering laser hair removal should I consider in Lubbock, Texas?
Claude: Which medical spas offering laser hair removal should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which medical spas offering laser hair removal should I consider in Lubbock, Texas?
Google Maps: medical spas offering laser hair removal in Lubbock Texas
Google Organic: medical spas offering laser hair removal in Lubbock Texas
Perplexity: Which medical spas offering laser hair removal should I consider in Lubbock, Texas?
Prompt ID: cal-med-spas-2
skin
ChatGPT Search: Which medical spas offering skin resurfacing should I consider in Lubbock, Texas?
Claude: Which medical spas offering skin resurfacing should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which medical spas offering skin resurfacing should I consider in Lubbock, Texas?
Google Maps: medical spas offering skin resurfacing in Lubbock Texas
Google Organic: medical spas offering skin resurfacing in Lubbock Texas
Perplexity: Which medical spas offering skin resurfacing should I consider in Lubbock, Texas?
Prompt ID: cal-med-spas-3
consultation
ChatGPT Search: Which medical spas offering cosmetic consultations should I consider in Lubbock, Texas?
Claude: Which medical spas offering cosmetic consultations should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which medical spas offering cosmetic consultations should I consider in Lubbock, Texas?
Google Maps: medical spas offering cosmetic consultations in Lubbock Texas
Google Organic: medical spas offering cosmetic consultations in Lubbock Texas
Perplexity: Which medical spas offering cosmetic consultations should I consider in Lubbock, Texas?
Prompt ID: cal-med-spas-4
skin
ChatGPT Search: Which medical spas offering microneedling should I consider in Lubbock, Texas?
Claude: Which medical spas offering microneedling should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which medical spas offering microneedling should I consider in Lubbock, Texas?
Google Maps: medical spas offering microneedling in Lubbock Texas
Google Organic: medical spas offering microneedling in Lubbock Texas
Perplexity: Which medical spas offering microneedling should I consider in Lubbock, Texas?
Prompt ID: cal-med-spas-5

Primary Care / Urgent Care: five question pairs

primary
ChatGPT Search: Which primary care clinics accepting new patients should I consider in Lubbock, Texas?
Claude: Which primary care clinics accepting new patients should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which primary care clinics accepting new patients should I consider in Lubbock, Texas?
Google Maps: primary care clinics accepting new patients in Lubbock Texas
Google Organic: primary care clinics accepting new patients in Lubbock Texas
Perplexity: Which primary care clinics accepting new patients should I consider in Lubbock, Texas?
Prompt ID: cal-primary-urgent-care-1
primary
ChatGPT Search: Which family medicine clinics should I consider in Lubbock, Texas?
Claude: Which family medicine clinics should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which family medicine clinics should I consider in Lubbock, Texas?
Google Maps: family medicine clinics in Lubbock Texas
Google Organic: family medicine clinics in Lubbock Texas
Perplexity: Which family medicine clinics should I consider in Lubbock, Texas?
Prompt ID: cal-primary-urgent-care-2
primary
ChatGPT Search: Which primary care clinics offering annual checkups should I consider in Lubbock, Texas?
Claude: Which primary care clinics offering annual checkups should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which primary care clinics offering annual checkups should I consider in Lubbock, Texas?
Google Maps: primary care clinics offering annual checkups in Lubbock Texas
Google Organic: primary care clinics offering annual checkups in Lubbock Texas
Perplexity: Which primary care clinics offering annual checkups should I consider in Lubbock, Texas?
Prompt ID: cal-primary-urgent-care-3
urgent
ChatGPT Search: Which walk-in urgent care clinics should I consider in Lubbock, Texas?
Claude: Which walk-in urgent care clinics should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which walk-in urgent care clinics should I consider in Lubbock, Texas?
Google Maps: walk-in urgent care clinics in Lubbock Texas
Google Organic: walk-in urgent care clinics in Lubbock Texas
Perplexity: Which walk-in urgent care clinics should I consider in Lubbock, Texas?
Prompt ID: cal-primary-urgent-care-4
urgent
ChatGPT Search: Which urgent care clinics with evening hours should I consider in Lubbock, Texas?
Claude: Which urgent care clinics with evening hours should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which urgent care clinics with evening hours should I consider in Lubbock, Texas?
Google Maps: urgent care clinics with evening hours in Lubbock Texas
Google Organic: urgent care clinics with evening hours in Lubbock Texas
Perplexity: Which urgent care clinics with evening hours should I consider in Lubbock, Texas?
Prompt ID: cal-primary-urgent-care-5

Veterinarians: five question pairs

general-small-animal
ChatGPT Search: Which veterinary clinics for dogs and cats should I consider in Lubbock, Texas?
Claude: Which veterinary clinics for dogs and cats should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which veterinary clinics for dogs and cats should I consider in Lubbock, Texas?
Google Maps: veterinary clinics for dogs and cats in Lubbock Texas
Google Organic: veterinary clinics for dogs and cats in Lubbock Texas
Perplexity: Which veterinary clinics for dogs and cats should I consider in Lubbock, Texas?
Prompt ID: cal-veterinarians-1
general-small-animal
ChatGPT Search: Which veterinary clinics offering pet wellness exams should I consider in Lubbock, Texas?
Claude: Which veterinary clinics offering pet wellness exams should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which veterinary clinics offering pet wellness exams should I consider in Lubbock, Texas?
Google Maps: veterinary clinics offering pet wellness exams in Lubbock Texas
Google Organic: veterinary clinics offering pet wellness exams in Lubbock Texas
Perplexity: Which veterinary clinics offering pet wellness exams should I consider in Lubbock, Texas?
Prompt ID: cal-veterinarians-2
emergency-small-animal
ChatGPT Search: Which emergency veterinary clinics for dogs and cats should I consider in Lubbock, Texas?
Claude: Which emergency veterinary clinics for dogs and cats should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which emergency veterinary clinics for dogs and cats should I consider in Lubbock, Texas?
Google Maps: emergency veterinary clinics for dogs and cats in Lubbock Texas
Google Organic: emergency veterinary clinics for dogs and cats in Lubbock Texas
Perplexity: Which emergency veterinary clinics for dogs and cats should I consider in Lubbock, Texas?
Prompt ID: cal-veterinarians-3
general-small-animal
ChatGPT Search: Which veterinary clinics offering pet dental care should I consider in Lubbock, Texas?
Claude: Which veterinary clinics offering pet dental care should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which veterinary clinics offering pet dental care should I consider in Lubbock, Texas?
Google Maps: veterinary clinics offering pet dental care in Lubbock Texas
Google Organic: veterinary clinics offering pet dental care in Lubbock Texas
Perplexity: Which veterinary clinics offering pet dental care should I consider in Lubbock, Texas?
Prompt ID: cal-veterinarians-4
general-small-animal
ChatGPT Search: Which veterinary clinics accepting new patients should I consider in Lubbock, Texas?
Claude: Which veterinary clinics accepting new patients should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which veterinary clinics accepting new patients should I consider in Lubbock, Texas?
Google Maps: veterinary clinics accepting new patients in Lubbock Texas
Google Organic: veterinary clinics accepting new patients in Lubbock Texas
Perplexity: Which veterinary clinics accepting new patients should I consider in Lubbock, Texas?
Prompt ID: cal-veterinarians-5

Auto Repair: five question pairs

general
ChatGPT Search: Which auto repair shops should I consider in Lubbock, Texas?
Claude: Which auto repair shops should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which auto repair shops should I consider in Lubbock, Texas?
Google Maps: auto repair shops in Lubbock Texas
Google Organic: auto repair shops in Lubbock Texas
Perplexity: Which auto repair shops should I consider in Lubbock, Texas?
Prompt ID: cal-auto-repair-1
brakes
ChatGPT Search: Which brake repair shops should I consider in Lubbock, Texas?
Claude: Which brake repair shops should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which brake repair shops should I consider in Lubbock, Texas?
Google Maps: brake repair shops in Lubbock Texas
Google Organic: brake repair shops in Lubbock Texas
Perplexity: Which brake repair shops should I consider in Lubbock, Texas?
Prompt ID: cal-auto-repair-2
diagnostics
ChatGPT Search: Which shops offering vehicle diagnostic services should I consider in Lubbock, Texas?
Claude: Which shops offering vehicle diagnostic services should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which shops offering vehicle diagnostic services should I consider in Lubbock, Texas?
Google Maps: shops offering vehicle diagnostic services in Lubbock Texas
Google Organic: shops offering vehicle diagnostic services in Lubbock Texas
Perplexity: Which shops offering vehicle diagnostic services should I consider in Lubbock, Texas?
Prompt ID: cal-auto-repair-3
transmission
ChatGPT Search: Which transmission repair shops should I consider in Lubbock, Texas?
Claude: Which transmission repair shops should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which transmission repair shops should I consider in Lubbock, Texas?
Google Maps: transmission repair shops in Lubbock Texas
Google Organic: transmission repair shops in Lubbock Texas
Perplexity: Which transmission repair shops should I consider in Lubbock, Texas?
Prompt ID: cal-auto-repair-4
air-conditioning
ChatGPT Search: Which car air conditioning repair shops should I consider in Lubbock, Texas?
Claude: Which car air conditioning repair shops should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which car air conditioning repair shops should I consider in Lubbock, Texas?
Google Maps: car air conditioning repair shops in Lubbock Texas
Google Organic: car air conditioning repair shops in Lubbock Texas
Perplexity: Which car air conditioning repair shops should I consider in Lubbock, Texas?
Prompt ID: cal-auto-repair-5

Real Estate: five question pairs

residential
ChatGPT Search: Which residential real estate brokerages should I consider in Lubbock, Texas?
Claude: Which residential real estate brokerages should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which residential real estate brokerages should I consider in Lubbock, Texas?
Google Maps: residential real estate brokerages in Lubbock Texas
Google Organic: residential real estate brokerages in Lubbock Texas
Perplexity: Which residential real estate brokerages should I consider in Lubbock, Texas?
Prompt ID: cal-real-estate-1
residential
ChatGPT Search: Which real estate brokerages helping first-time homebuyers should I consider in Lubbock, Texas?
Claude: Which real estate brokerages helping first-time homebuyers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which real estate brokerages helping first-time homebuyers should I consider in Lubbock, Texas?
Google Maps: real estate brokerages helping first-time homebuyers in Lubbock Texas
Google Organic: real estate brokerages helping first-time homebuyers in Lubbock Texas
Perplexity: Which real estate brokerages helping first-time homebuyers should I consider in Lubbock, Texas?
Prompt ID: cal-real-estate-2
residential
ChatGPT Search: Which real estate brokerages helping homeowners sell should I consider in Lubbock, Texas?
Claude: Which real estate brokerages helping homeowners sell should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which real estate brokerages helping homeowners sell should I consider in Lubbock, Texas?
Google Maps: real estate brokerages helping homeowners sell in Lubbock Texas
Google Organic: real estate brokerages helping homeowners sell in Lubbock Texas
Perplexity: Which real estate brokerages helping homeowners sell should I consider in Lubbock, Texas?
Prompt ID: cal-real-estate-3
residential
ChatGPT Search: Which real estate brokerages offering relocation assistance should I consider in Lubbock, Texas?
Claude: Which real estate brokerages offering relocation assistance should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which real estate brokerages offering relocation assistance should I consider in Lubbock, Texas?
Google Maps: real estate brokerages offering relocation assistance in Lubbock Texas
Google Organic: real estate brokerages offering relocation assistance in Lubbock Texas
Perplexity: Which real estate brokerages offering relocation assistance should I consider in Lubbock, Texas?
Prompt ID: cal-real-estate-4
commercial
ChatGPT Search: Which commercial real estate brokerages should I consider in Lubbock, Texas?
Claude: Which commercial real estate brokerages should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which commercial real estate brokerages should I consider in Lubbock, Texas?
Google Maps: commercial real estate brokerages in Lubbock Texas
Google Organic: commercial real estate brokerages in Lubbock Texas
Perplexity: Which commercial real estate brokerages should I consider in Lubbock, Texas?
Prompt ID: cal-real-estate-5

Property Management: five question pairs

single-family
ChatGPT Search: Which single-family rental property management companies should I consider in Lubbock, Texas?
Claude: Which single-family rental property management companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which single-family rental property management companies should I consider in Lubbock, Texas?
Google Maps: single-family rental property management companies in Lubbock Texas
Google Organic: single-family rental property management companies in Lubbock Texas
Perplexity: Which single-family rental property management companies should I consider in Lubbock, Texas?
Prompt ID: cal-property-management-1
multifamily
ChatGPT Search: Which apartment property management companies should I consider in Lubbock, Texas?
Claude: Which apartment property management companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which apartment property management companies should I consider in Lubbock, Texas?
Google Maps: apartment property management companies in Lubbock Texas
Google Organic: apartment property management companies in Lubbock Texas
Perplexity: Which apartment property management companies should I consider in Lubbock, Texas?
Prompt ID: cal-property-management-2
commercial
ChatGPT Search: Which commercial property management companies should I consider in Lubbock, Texas?
Claude: Which commercial property management companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which commercial property management companies should I consider in Lubbock, Texas?
Google Maps: commercial property management companies in Lubbock Texas
Google Organic: commercial property management companies in Lubbock Texas
Perplexity: Which commercial property management companies should I consider in Lubbock, Texas?
Prompt ID: cal-property-management-3
single-family
ChatGPT Search: Which companies offering tenant placement for rental houses should I consider in Lubbock, Texas?
Claude: Which companies offering tenant placement for rental houses should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which companies offering tenant placement for rental houses should I consider in Lubbock, Texas?
Google Maps: companies offering tenant placement for rental houses in Lubbock Texas
Google Organic: companies offering tenant placement for rental houses in Lubbock Texas
Perplexity: Which companies offering tenant placement for rental houses should I consider in Lubbock, Texas?
Prompt ID: cal-property-management-4
association
ChatGPT Search: Which HOA management companies should I consider in Lubbock, Texas?
Claude: Which HOA management companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which HOA management companies should I consider in Lubbock, Texas?
Google Maps: HOA management companies in Lubbock Texas
Google Organic: HOA management companies in Lubbock Texas
Perplexity: Which HOA management companies should I consider in Lubbock, Texas?
Prompt ID: cal-property-management-5

Senior Living / Assisted Living: five question pairs

independent
ChatGPT Search: Which independent senior living communities should I consider in Lubbock, Texas?
Claude: Which independent senior living communities should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which independent senior living communities should I consider in Lubbock, Texas?
Google Maps: independent senior living communities in Lubbock Texas
Google Organic: independent senior living communities in Lubbock Texas
Perplexity: Which independent senior living communities should I consider in Lubbock, Texas?
Prompt ID: cal-senior-living-1
assisted
ChatGPT Search: Which assisted living communities should I consider in Lubbock, Texas?
Claude: Which assisted living communities should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which assisted living communities should I consider in Lubbock, Texas?
Google Maps: assisted living communities in Lubbock Texas
Google Organic: assisted living communities in Lubbock Texas
Perplexity: Which assisted living communities should I consider in Lubbock, Texas?
Prompt ID: cal-senior-living-2
memory
ChatGPT Search: Which memory care communities should I consider in Lubbock, Texas?
Claude: Which memory care communities should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which memory care communities should I consider in Lubbock, Texas?
Google Maps: memory care communities in Lubbock Texas
Google Organic: memory care communities in Lubbock Texas
Perplexity: Which memory care communities should I consider in Lubbock, Texas?
Prompt ID: cal-senior-living-3
assisted
ChatGPT Search: Which assisted living communities offering respite stays should I consider in Lubbock, Texas?
Claude: Which assisted living communities offering respite stays should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which assisted living communities offering respite stays should I consider in Lubbock, Texas?
Google Maps: assisted living communities offering respite stays in Lubbock Texas
Google Organic: assisted living communities offering respite stays in Lubbock Texas
Perplexity: Which assisted living communities offering respite stays should I consider in Lubbock, Texas?
Prompt ID: cal-senior-living-4
independent
ChatGPT Search: Which independent senior living communities with dining services should I consider in Lubbock, Texas?
Claude: Which independent senior living communities with dining services should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which independent senior living communities with dining services should I consider in Lubbock, Texas?
Google Maps: independent senior living communities with dining services in Lubbock Texas
Google Organic: independent senior living communities with dining services in Lubbock Texas
Perplexity: Which independent senior living communities with dining services should I consider in Lubbock, Texas?
Prompt ID: cal-senior-living-5

Childcare / Daycare: five question pairs

infant
ChatGPT Search: Which infant daycare providers should I consider in Lubbock, Texas?
Claude: Which infant daycare providers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which infant daycare providers should I consider in Lubbock, Texas?
Google Maps: infant daycare providers in Lubbock Texas
Google Organic: infant daycare providers in Lubbock Texas
Perplexity: Which infant daycare providers should I consider in Lubbock, Texas?
Prompt ID: cal-childcare-1
toddler
ChatGPT Search: Which toddler daycare providers should I consider in Lubbock, Texas?
Claude: Which toddler daycare providers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which toddler daycare providers should I consider in Lubbock, Texas?
Google Maps: toddler daycare providers in Lubbock Texas
Google Organic: toddler daycare providers in Lubbock Texas
Perplexity: Which toddler daycare providers should I consider in Lubbock, Texas?
Prompt ID: cal-childcare-2
preschool
ChatGPT Search: Which preschool childcare providers should I consider in Lubbock, Texas?
Claude: Which preschool childcare providers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which preschool childcare providers should I consider in Lubbock, Texas?
Google Maps: preschool childcare providers in Lubbock Texas
Google Organic: preschool childcare providers in Lubbock Texas
Perplexity: Which preschool childcare providers should I consider in Lubbock, Texas?
Prompt ID: cal-childcare-3
school-age
ChatGPT Search: Which after-school childcare providers should I consider in Lubbock, Texas?
Claude: Which after-school childcare providers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which after-school childcare providers should I consider in Lubbock, Texas?
Google Maps: after-school childcare providers in Lubbock Texas
Google Organic: after-school childcare providers in Lubbock Texas
Perplexity: Which after-school childcare providers should I consider in Lubbock, Texas?
Prompt ID: cal-childcare-4
extended-hours
ChatGPT Search: Which daycare providers offering extended hours should I consider in Lubbock, Texas?
Claude: Which daycare providers offering extended hours should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which daycare providers offering extended hours should I consider in Lubbock, Texas?
Google Maps: daycare providers offering extended hours in Lubbock Texas
Google Organic: daycare providers offering extended hours in Lubbock Texas
Perplexity: Which daycare providers offering extended hours should I consider in Lubbock, Texas?
Prompt ID: cal-childcare-5

Restaurants: five question pairs

mexican
ChatGPT Search: Which Mexican restaurants should I consider in Lubbock, Texas?
Claude: Which Mexican restaurants should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which Mexican restaurants should I consider in Lubbock, Texas?
Google Maps: Mexican restaurants in Lubbock Texas
Google Organic: Mexican restaurants in Lubbock Texas
Perplexity: Which Mexican restaurants should I consider in Lubbock, Texas?
Prompt ID: cal-restaurants-1
barbecue
ChatGPT Search: Which barbecue restaurants should I consider in Lubbock, Texas?
Claude: Which barbecue restaurants should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which barbecue restaurants should I consider in Lubbock, Texas?
Google Maps: barbecue restaurants in Lubbock Texas
Google Organic: barbecue restaurants in Lubbock Texas
Perplexity: Which barbecue restaurants should I consider in Lubbock, Texas?
Prompt ID: cal-restaurants-2
breakfast
ChatGPT Search: Which breakfast restaurants should I consider in Lubbock, Texas?
Claude: Which breakfast restaurants should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which breakfast restaurants should I consider in Lubbock, Texas?
Google Maps: breakfast restaurants in Lubbock Texas
Google Organic: breakfast restaurants in Lubbock Texas
Perplexity: Which breakfast restaurants should I consider in Lubbock, Texas?
Prompt ID: cal-restaurants-3
family
ChatGPT Search: Which family-friendly sit-down restaurants should I consider in Lubbock, Texas?
Claude: Which family-friendly sit-down restaurants should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which family-friendly sit-down restaurants should I consider in Lubbock, Texas?
Google Maps: family-friendly sit-down restaurants in Lubbock Texas
Google Organic: family-friendly sit-down restaurants in Lubbock Texas
Perplexity: Which family-friendly sit-down restaurants should I consider in Lubbock, Texas?
Prompt ID: cal-restaurants-4
occasion
ChatGPT Search: Which restaurants for a special-occasion dinner should I consider in Lubbock, Texas?
Claude: Which restaurants for a special-occasion dinner should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which restaurants for a special-occasion dinner should I consider in Lubbock, Texas?
Google Maps: restaurants for a special-occasion dinner in Lubbock Texas
Google Organic: restaurants for a special-occasion dinner in Lubbock Texas
Perplexity: Which restaurants for a special-occasion dinner should I consider in Lubbock, Texas?
Prompt ID: cal-restaurants-5

Hotels: five question pairs

business
ChatGPT Search: Which hotels for business travelers should I consider in Lubbock, Texas?
Claude: Which hotels for business travelers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which hotels for business travelers should I consider in Lubbock, Texas?
Google Maps: hotels for business travelers in Lubbock Texas
Google Organic: hotels for business travelers in Lubbock Texas
Perplexity: Which hotels for business travelers should I consider in Lubbock, Texas?
Prompt ID: cal-hotels-1
extended-stay
ChatGPT Search: Which extended-stay hotels should I consider in Lubbock, Texas?
Claude: Which extended-stay hotels should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which extended-stay hotels should I consider in Lubbock, Texas?
Google Maps: extended-stay hotels in Lubbock Texas
Google Organic: extended-stay hotels in Lubbock Texas
Perplexity: Which extended-stay hotels should I consider in Lubbock, Texas?
Prompt ID: cal-hotels-2
pet-friendly
ChatGPT Search: Which pet-friendly hotels should I consider in Lubbock, Texas?
Claude: Which pet-friendly hotels should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which pet-friendly hotels should I consider in Lubbock, Texas?
Google Maps: pet-friendly hotels in Lubbock Texas
Google Organic: pet-friendly hotels in Lubbock Texas
Perplexity: Which pet-friendly hotels should I consider in Lubbock, Texas?
Prompt ID: cal-hotels-3
family
ChatGPT Search: Which hotels for families should I consider in Lubbock, Texas?
Claude: Which hotels for families should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which hotels for families should I consider in Lubbock, Texas?
Google Maps: hotels for families in Lubbock Texas
Google Organic: hotels for families in Lubbock Texas
Perplexity: Which hotels for families should I consider in Lubbock, Texas?
Prompt ID: cal-hotels-4
budget
ChatGPT Search: Which budget hotels should I consider in Lubbock, Texas?
Claude: Which budget hotels should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which budget hotels should I consider in Lubbock, Texas?
Google Maps: budget hotels in Lubbock Texas
Google Organic: budget hotels in Lubbock Texas
Perplexity: Which budget hotels should I consider in Lubbock, Texas?
Prompt ID: cal-hotels-5

Managed IT / MSPs: five question pairs

managed-services
ChatGPT Search: Which managed IT service providers for small businesses should I consider in Lubbock, Texas?
Claude: Which managed IT service providers for small businesses should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which managed IT service providers for small businesses should I consider in Lubbock, Texas?
Google Maps: managed IT service providers for small businesses in Lubbock Texas
Google Organic: managed IT service providers for small businesses in Lubbock Texas
Perplexity: Which managed IT service providers for small businesses should I consider in Lubbock, Texas?
Prompt ID: cal-managed-it-1
helpdesk
ChatGPT Search: Which business IT helpdesk providers should I consider in Lubbock, Texas?
Claude: Which business IT helpdesk providers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which business IT helpdesk providers should I consider in Lubbock, Texas?
Google Maps: business IT helpdesk providers in Lubbock Texas
Google Organic: business IT helpdesk providers in Lubbock Texas
Perplexity: Which business IT helpdesk providers should I consider in Lubbock, Texas?
Prompt ID: cal-managed-it-2
cybersecurity
ChatGPT Search: Which managed cybersecurity service providers should I consider in Lubbock, Texas?
Claude: Which managed cybersecurity service providers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which managed cybersecurity service providers should I consider in Lubbock, Texas?
Google Maps: managed cybersecurity service providers in Lubbock Texas
Google Organic: managed cybersecurity service providers in Lubbock Texas
Perplexity: Which managed cybersecurity service providers should I consider in Lubbock, Texas?
Prompt ID: cal-managed-it-3
cloud
ChatGPT Search: Which managed cloud IT service providers should I consider in Lubbock, Texas?
Claude: Which managed cloud IT service providers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which managed cloud IT service providers should I consider in Lubbock, Texas?
Google Maps: managed cloud IT service providers in Lubbock Texas
Google Organic: managed cloud IT service providers in Lubbock Texas
Perplexity: Which managed cloud IT service providers should I consider in Lubbock, Texas?
Prompt ID: cal-managed-it-4
backup
ChatGPT Search: Which business backup and disaster recovery service providers should I consider in Lubbock, Texas?
Claude: Which business backup and disaster recovery service providers should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which business backup and disaster recovery service providers should I consider in Lubbock, Texas?
Google Maps: business backup and disaster recovery service providers in Lubbock Texas
Google Organic: business backup and disaster recovery service providers in Lubbock Texas
Perplexity: Which business backup and disaster recovery service providers should I consider in Lubbock, Texas?
Prompt ID: cal-managed-it-5

Commercial Cleaning: five question pairs

office
ChatGPT Search: Which office cleaning companies should I consider in Lubbock, Texas?
Claude: Which office cleaning companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which office cleaning companies should I consider in Lubbock, Texas?
Google Maps: office cleaning companies in Lubbock Texas
Google Organic: office cleaning companies in Lubbock Texas
Perplexity: Which office cleaning companies should I consider in Lubbock, Texas?
Prompt ID: cal-commercial-cleaning-1
janitorial
ChatGPT Search: Which commercial janitorial companies should I consider in Lubbock, Texas?
Claude: Which commercial janitorial companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which commercial janitorial companies should I consider in Lubbock, Texas?
Google Maps: commercial janitorial companies in Lubbock Texas
Google Organic: commercial janitorial companies in Lubbock Texas
Perplexity: Which commercial janitorial companies should I consider in Lubbock, Texas?
Prompt ID: cal-commercial-cleaning-2
medical-office
ChatGPT Search: Which medical office cleaning companies should I consider in Lubbock, Texas?
Claude: Which medical office cleaning companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which medical office cleaning companies should I consider in Lubbock, Texas?
Google Maps: medical office cleaning companies in Lubbock Texas
Google Organic: medical office cleaning companies in Lubbock Texas
Perplexity: Which medical office cleaning companies should I consider in Lubbock, Texas?
Prompt ID: cal-commercial-cleaning-3
post-construction
ChatGPT Search: Which commercial post-construction cleaning companies should I consider in Lubbock, Texas?
Claude: Which commercial post-construction cleaning companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which commercial post-construction cleaning companies should I consider in Lubbock, Texas?
Google Maps: commercial post-construction cleaning companies in Lubbock Texas
Google Organic: commercial post-construction cleaning companies in Lubbock Texas
Perplexity: Which commercial post-construction cleaning companies should I consider in Lubbock, Texas?
Prompt ID: cal-commercial-cleaning-4
floor-care
ChatGPT Search: Which commercial floor cleaning companies should I consider in Lubbock, Texas?
Claude: Which commercial floor cleaning companies should I consider in Lubbock, Texas? Use web search for this controlled observation.
Gemini: Which commercial floor cleaning companies should I consider in Lubbock, Texas?
Google Maps: commercial floor cleaning companies in Lubbock Texas
Google Organic: commercial floor cleaning companies in Lubbock Texas
Perplexity: Which commercial floor cleaning companies should I consider in Lubbock, Texas?
Prompt ID: cal-commercial-cleaning-5

Version history and corrections

Six ChatGPT location-clarification responses were replaced with valid retries of the same questions. One paired wrongful-death question was replaced after observing missing Maps business results, using personal injury lawyers in Lubbock and its matched AI question on all six configurations, ten repetitions each. The original 60 paired observations and earlier failed attempts remain archived. This post-collection query choice changes the estimand; the new wording is not a recovery of the old Maps result. No results are silently reclassified.

The frozen v1 selection had 5,984 usable observations. Version 2 has 6,000. This is a changed collection specification and response selection, not evidence that any business improved over time. The permanent original package is retained in the research archive; it is not silently overwritten.

The changed question introduces selection after seeing the results. Findings from personal injury law are therefore specific to the revised question set. No explanation such as a Google policy is assigned to the original Maps non-result.

Download the exact before/after count log

Evidence key	v1	v2
aio:personal-injury-law	11/50	2/50
aio:all	608/1000	599/1000
bbb.org:chatgpt	250/994	251/1000
expertise.com:chatgpt	227/994	236/1000
gorilla:chatgpt	0/49	1/50
gorilla:perplexity	24/50	20/50
overlap:maps	0.979997	0.979859
overlap:organic	0.886100	0.886910

To request a correction, email caleb.m@growwithmonsoon.com with the edition URL, evidence key and supporting information. A correction receives a new version and a public explanation of what changed. Cited editions remain available.

A comparable new edition every 3 to 6 months, with separately authorized collection and a change log for prompts, configurations and methods. No future collection is represented as already scheduled or completed.

Limitations

Five deliberately selected prompt pairs per vertical and ten repetitions. This pilot is not a census, a representative sample of consumers or a statewide index.
Collection timestamps: 2026-09-09T16:11:24.911Z through 2026-09-11T01:57:55.453Z, UTC (September 9 to 10 in Lubbock). Repetitions may share caches or other dependencies. No independence-based confidence intervals or significance claims are made.
Scraped ChatGPT/Gemini experiences and Claude/Perplexity APIs are different configurations. ChatGPT returned no model label for 981 of 1,000 observations. Returned labels are provider-reported, not independently verified.
Gemini supplied detectable answer links in 211 of 1,000 responses. Missing source metadata is unknown attribution, not evidence of no citations.
Six ChatGPT location-clarification responses were replaced with valid retries of the same questions. One paired wrongful-death question was replaced after observing missing Maps business results, using personal injury lawyers in Lubbock and its matched AI question on all six configurations, ten repetitions each. The original 60 paired observations and earlier failed attempts remain archived. This post-collection query choice changes the estimand; the new wording is not a recovery of the old Maps result. No results are silently reclassified.
Featured business examples are deliberately selected contrasts. The broader tables preserve recorded names and domain groups, including overlapping aliases. A name match is not a recommendation, proof of branch identity or local service eligibility. Do not sum overlapping rows as market share.
Validation is automated structural and computational checking, not human annotation, peer review or measured semantic precision/recall. Complete recommendation rates, business winners and branch-level league tables are withheld.
This edition uses five question pairs per vertical. It is a bounded descriptive study, not comprehensive vertical coverage or certified category winners. The separate full Index release policy remains unchanged.

Producer and selection

Produced by Monsoon Research Lab. Businesses were identified through the sampled searches. Client status did not influence inclusion or the reported results, as confirmed by Monsoon. Examples illustrate observed contrasts and are not randomly selected, endorsements or business-quality rankings. Monsoon works in SEO and AI-search visibility. This study is intended as a public research resource, not a sales report.

Methodological disclosure is informed by AAPOR's transparency guidance. This is not an AAPOR certification, a probability survey or a claim of academic endorsement.